James Chapman is a visual artist and creative based in South West Victoria, working under the banner of Bad Creative. His practice sits at the intersection of art and design, combining detailed pencil work, painting and digital processes to create expressive, human-centred visuals. James moves between commissioned artworks, branding and broader creative direction, bringing a consistent focus on storytelling and connection to each piece. At the core of his work is an exploratory approach, embracing experimentation, imperfection (a work in progress) and instinct as key drivers of the creative process. James' output reflects both a personal artistic voice and a commitment to accessible, community-driven creativity, shaped by his involvement in local arts initiatives and programs. Through Bad Creative, he is not just producing work, but building a platform that invites others into the creative process, encouraging curiosity, participation and genuine engagement with art. James remains driven by exploration, emotion and a focus on creative connection.